EU looking to split Google

The European Parliament is looking to split Google up; it is currently preparing a nonbinding ruling that proposes breaking up the search engine business of Google from its other operations as a possible option of reining in the supremacy the Mountain View-based tech firm enjoys in the search engine market.

Recently we have seen European politicians showing great concerns about the dominance enjoyed by Google and other US firms in the Internet sector. Such big are their concerns that they have even started to look for ways for curbing the power of those American companies. Call for a split up of Google, a company that is often referred to as the search engine giant, will probably be the most extensive action proposed; if the break up eventually takes place, it will cause severe damage to Google.

EU-Looking-to-Split-Google

Here it must be mentioned that the said draft motion doesn’t mention the name of any specific company. The name of Google is coming up as it is by far the most widely used search engine in Europe; recently obtained statistics suggests that around it occupies around 90% market share.

When asked to place their point of view on this matter, Google refused to comment.

Parliament doesn’t have the power of initiating legislation; it also doesn’t have the authority of breaking up corporations. Although it’s true that what we are talking about is a nonbinding ruling, it will definitely increase the pressure on European Commission for taking actions against Google.

Google has been criticized time and again in Europe for a number of reasons. Over the years, the company has faced stern criticism for factors ranging from tax policies to privacy. That’s not all; the American tech biggie is currently fighting with the ruling of a European court that needs it to get rid of links from the search results which according to users are objectionable.

Google has generated so much distrust among people belonging to all blocks of the society that both business executives and politicians in Europe have been forced to talk against the company’s actions.

According to US attorney Gary Reback, the current situation clearly shows that things will soon be changing. He added that the commission is not bound to operate as directed by the parliament, but it will have to listen. Reback is one of those lawyers who have filed complaints against Google asking for fair search on behalf of other businesses.

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Nitin Agarwal

Nitin has a background in Electrical Engineering and is passionate about the Internet of Things. He covers how connected devices like smart homes, wearables, and industrial IoT are changing our daily lives. Nitin is also a DIY enthusiast and loves to build IoT gadgets.