Sony is one of the most longstanding, and trusted names in smartphone manufacturing that exist in the world. However, a lot of questions have been raised throughout the years about their dedication, or at the very least basic strategy, to capture American market.
The Sony Xperia Z3 was announced at IFA 2014, in early September, and went on sale weeks later outside the United States, but the device remained hidden and a major question mark in the U.S. up until now.
Finally, Sony has made an official and efficient launch for their newest device – ditching previous methods of waiting months before launching in the U.S. The device will be available on Verizon, and T-Mobile – and will carry a $199 price tag.
Sony fans will only have to wait until October 23rd to get the brand new, and slightly modified Xperia Z3v device – which is a mild upgrade to the aforementioned Xperia Z3. Interestingly, Sony decided to go with a price tag that would be comparable to the Apple iPhone 6, Samsung Galaxy S5, and HTC One M8.
However the move begs the question, does the phone stack up?
Well, by comparison the Xperia Z3 is considerably smaller. It measures in at 4.5-inches as far as the display goes, and has a 2.5 GHz quad-core Qualcomm Snapdragon 801 processor under the hood, with 2 GB of RAM. The camera on the device is impressive featuring a 20.7 MP rear-facing camera that will do well to shoot as close to “camera-quality” photos, as anyone could get out of a smartphone. The Z3 also boasts a 25 mm full-frame, which according to Sony means that you can fit the most inside, compared to some competitors when it comes to snapping pictures.
Another really impressive note about this phone would be the fact that it’s waterproof up to 1.5 meters deep, and can remain under water for up to 30 minutes without an issue. That’s great for the “just in case” scenario when you’re hanging out around the pool. A few other notes of importance are that the device has 16 GB of internal storage, and supports 4G LTE and if you’re into other Sony products like the PlayStation 4, then you’ll find that this device plays very well with that.
Sony is also offering a $200 coupon, or price reduction if you will on any Sony Xperia Z2 tablet, should the purchase be made through Verizon. That knocks the price on the Z2 tablet down to $299, or $399 respectively, but at the same time a new Sony tablet is already on the way and in production according to many.
Either way, this looks to be a fascinating deal that if nothing else will provide an interesting way for Sony to get back into the U.S. market when it comes to smartphones, and reinventing their strategy for entering the U.S market.